Men's Men's "Direct Selling" business model attracts attention

Men's Wear Men's "China Direct Selling" Concession Operation Mode
Recently, the reporter learned from the Guangzhou Men's Men's Wear Center that the Chinese men's clothing with reputation as a well-known trademark in China has taken the lead in presenting the business model of China's “direct-licensing franchise operation”, with multiple models, quality, image, price, and speed. Fashion and other core brand values ​​and market positioning, set off a new round of Chinese men's revolution! Once this model was unveiled, it caused widespread concern in the apparel industry.
Has always been very concerned about the business model of innovation, in 2011, the brand launched a full-scale business model of "direct sales license franchise operations", determined to successfully build the brand name as "China's direct sales volume business casual men's clothing A brand."

As we all know, in today's increasingly fierce competition in the apparel industry, the homogenization of products and the homogenization of business models have become a common problem faced by many local brand companies. Therefore, integrating the resources of the industrial chain and innovating the business model has become the key to the competition among major brand operators. In recent years, the four international fast fashion giants Uniqlo, ZARA, H&M, and GAP have entered China. They use their rapid reaction to fashion, quickly occupy the market, and successfully occupy a field of their own in the fierce market competition.
China's domestic brands are not to be outdone, and are actively seeking a business model that suits them. MTS Bonwe used the virtual business model to achieve “multiple varieties, small batches, high quality, and fast delivery”, thus winning the top spot in the market. While seven wolves, Bosideng and other brands have successively established their own B2C websites as new sales channels, Norwich has quickly taken on the “fast fashion” train, and male rats have erected China’s “direct-selling franchise operations”. Lead the banner.
Analyze the "Direct Marketing and Franchising Operation" Mode of the Rat.